Model for Sports Media

Abstract

This paper presents a proposal of digital mediation for enhancing the communication between sports media and its user community. The proposal is based on a conceptual model and a proof of concept in the form of a Web application. It is believed that the proposed application can contribute to enrich sports media Web portals with innovative features and to strengthen the relationship with their user community, exploiting the potential contributions of its members. This project also aims at fostering user participation and sharing of opinions in sports media Web portals.

1. Introduction

In recent times, uses of the Internet are becoming relatively more interactive and user-oriented. The Web 2.0 and more recently the rise of Social Media have not only created new playing fields for communication and self-expression but also new forms of social behavior....