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Broadcast Television

Stanford Institute For Economic Policy Research Broadcasting And Team Sports

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Abstract

Television rights are the largest component of revenues for major sports in large, rich nations. Among these nations, the market structure for rights varies due to different competition policies towards sports and television. This essay examines how game coverage, revenues and competitive balance are affected by competition in commercial television and sales of rights. It argues that consumers are better off if television is competitive and leagues do not centralize rights sales. We conclude that centralization of rights sales does not improve competitive balance or benefit financially weak teams. Finally, while digital telecommunications are making television competitive, ending centralization of sales by leagues requires policy intervention.

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Financial Analysis of Broadcast TV Programming

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Abstract

With a landscape of vertically integrated media conglomeerates and new distribution windows constantly emerging, a TV show can generate multiple revenue streams complicating the economics of television networks. The purpose of this study is to analyze the revenue sources that can be associated with a TV show and their impact on programming decisions. Through a combination of econometric models, statistical tests and financial analysis, the researcher studied the internal and external factors that influence the four main revenue streams of TV shows: advertising, syndication, home video and online platforms. In addition, the DVR and other time-shifting technologies were observed.

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The Changing TV Experience: 2017

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The consumer video landscape has been changing by leaps and types to viewing devices and platforms. In 2015 IAB conducted understand the behavioral shift of consumers’ TV the first bounds, from content sources and video Changing TV Experience study viewing experience on the big screen. What the TV viewing experience since then? What’s different, what’s the This 2017 update on the Changing TV Experience Study includes same, and what’s tracking of new ? to has changed in video viewing trends by screen, and in particular the content and advertising experience and consumer engagement during device ownership, digital video streaming on a smart TV or via a video streaming device in comparison to traditional linear TV viewing.

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